Zhi Museum
知 美術館
---------------------------------------------------------------------------------------------------------------------------------------------------------------
A group proposal of a new and more suitable branding system for the Zhi Museum in Chengdu China.
與同學協力為中國成都的知美術館提出一個更為適合的品牌形象系統。
The visual style is inspired by the essence and surroundings of this museum, which is water, tile, and Taoism. By composing a more modern approach to the traditional Chinese ink painting and combining the shape of tiles, we managed to create a more cultural and historical branding system which enhances the core value of Zhi Museum.
視覺靈感來源為美術館的核心價值與其周遭環境，包含水、瓦片與道教思想。運用較為創新的山水畫技法結合瓦片的形狀為知美術館創造出能夠加深其文化與歷史定位的品牌形象系統。
